Technologists can help organize (via online tools), educate and show (via charts, graphs, simulations). This is ultimately a social and political problem that requires the full force of governments. Individual efforts are largely symbolic. Not that we shouldn't do them, but convincing your legislators to enact real reforms is where we avoid life ending catastrophe. We can have a huge impact, we just have to find the areas where we can have a 1000:1 advantage vs a 1.5:1 advantage.