I completely agree on density, it's the foundation of our pitch really - the more shops that are available on Cloosiv, the better the experience. It's exactly why Starbucks and Dunkin' have such high adoption on their apps.

I also like your example about the hand crafted experience, and I agree - in a lot of ways that's desired from the customers that seek out local shops.

That said, we've interviewed hundreds of people (customers, random strangers, etc.), and it's clear that they'd go to their local shop more often if this were an option. It doesn't mean that they'll use Cloosiv for every visit, but if we can be there when they don't have a lot of time, that's a win for the coffee shop and the customer.