They haven’t repented yet, though. Read their response.

We should definitely treat people as human beings and understand we're all fallible, we should try to forgive mistakes, and we should hope people learn when they get something wrong. That said, if someone does something to make us stop trusting them it's on them to show they've changed; it requires effort from both parties.

There is no reason to extend this philosophy to corporations though. We can decide to use a competitor instead. No one needs to show loyalty to a supplier who screwed up.

> Do we want a world of people who change their ways, even if for somewhat impure reasons, or a world in which no one ever does because it's pointless?

You forgot another option: not making the mistake in the first place.

The thought process is that if they did this bad thing, only walked back the bad thing when it became public, and are maintaining that they didn't think the bad thing was that bad in the first place...what other nefarious things will that product team do?

I've seen no evidence of true repentance here.