There has got to be such a poor correlation between reading and being a good hire, I'm shocked you'd admit to seriously using such an awful filter for hiring. Hiring people that are most like you in appearance, philosophy, mannerisms, hobbies is a TERRIBLE way to hire.
Not obvious where the "funny" part is.
(tech, econ, whatever)
So if it's "whatever", if you asked me if "Do you read?" and I replied "I read several street signs on my way over here", would that count?
I've read plenty of articles/post-mortems, watched tech-talks, and read docs for new tools and languages, but I've had job applications specifically ask about the last technical book I've read and I've never known what they thought I should have been reading...