Jony Ive ‘dispirited’ by Tim Cook’s lack of interest in product design

theverge.com

5 pointswoodgrainz2 comments

As if Jony Ive's focus on "smaller/slimmer" isn't largely to blame for several of the big misses.

Unreliable butterfly keyboards. Unservicable/unrepairable hardware. Magic Mice with recharging ports on the bottom (rending them useless while recharging). Useful ports being subtracted in order to satisfy the "slimmer/lighter" fetish now requiring a dongle for interconnects, a general disinterest in MacOS compared to Apple's focus on iPhone/iOS/tablet. A phone that loses signal if you hold it "wrong." etc.

All cases where Apple chose purity of design over real-world performance.

Jony, welcome to the club you helped build.

Almost everything they design seems to require a case as well, which contradicts the spirit of the wonderful looking products they sell. Camera bumps that scrape against tables on all of the iDevices, and laptop feet so shallow that the bottom of my MacBook is scuffed up in the center from normal use have cosmetically destroyed my uncased devices.

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