I'm guessing their a-listers came up with something like this:

    // TODO: add impressive-looking math
    if (signedin && trackedEverywhere) {
         return 0.9
    } else {
         return 0.7
    }

I think we give Google way too much credit for their talent. This is the same company that didn't feel like finishing their website for two decades and subsequently stole $75 million from their users even when Google knew [1].

The same company that somehow still doesn't reconcile amounts owed and just keeps the money when they randomly-ban users and hide behind fake support emails, but they did feel like paying $11 million to keep that away from scrutiny [2].

[1] https://www.businessinsider.com/google-emails-adtrader-lawsu...

[2] https://www.searchenginejournal.com/adsense-lawsuit/248135/