interestingly Hyperlocal wasn't in my dictionary ... i used to promote this project as something that could help in local shopping ... but then i discovered hyperlocal and i saw the concept is quite similar !

like y4mi pointed out ... there is a wikipedia article on this word https://en.wikipedia.org/wiki/Hyperlocal

I started promoting this project only recently ... lets see how it goes !!

In countries like India and even other parts of the world ... lot of small business --- mom and pop stores are losing business and not able to compete with bigger stores, malls like walmart ...

This project was just an attempt to help them ... may be just technologically ... so that they could compete and stay technologically competitive with big business !