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Poladroid appears to be the front-running competitor to Instagram as Poladroid is currently Android only as Instagram is iPhone only.

http://poladroid.me (private beta)

Easter egg on the site.

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How on earth is this name not copyright infringement? Either against Polaroid itself or against the Poladroid software package (http://www.poladroid.net/). That said it's a pretty cute pun; I hope they get away with it.

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