I know there's a bit of scepticism about Monzo in particular, but here's the deal from my perspective as a customer and crowdfunder: it's a straightforward banking service, and has a great app (which is where I do basically all banking anyway). That's basically it. Fee-free foreign transactions are a nice positive too, though I'm not that bothered.

Some of the larger banks have begun introducing features to compete – stuff like being able to freeze and re-order cards. So that's good. At the point it was introduced though, the experience was notably better than any other option.

For me as a customer, the main goal of a retail bank is to store my cash, make it accessible, keep it secure, and notify me about transactions – basically, keep out of the way as much as possible. It's good at that, better than any other bank I've used, and I think that simplicity is underrated.