The entire web?
Which market is Google unfairly benefiting/profiting in, by leveraging its market share in search?
All of Google myriad of properties benefit from being able to limit competitors web page size, limit their technology use, restrict advertising and gating them behind your own servers.
Plus on top, Google doesn't have to do any of that shit themselves and can gleefully put themselves at the top of every search (and are doing with an ever expanding array of search terms).
As well as increasing the cost of developing a site to compete with any of Google's myriad properties, by having to support HTML and Google's proprietary AMP, that they're pretending is an open standard but is completely under their control.
Why shouldn't a company be able to decide what they feature on their search results and how they rank things? If every result was a Google owned site, so what? Nothing is stopping you from using a different search engine.
AMP links are everywhere now, not just Google search results.
Thank goodness for the bot on Reddit that posts replies with the actual link, for any AMP links that are posted.
Hence the big fines that google is starting to get hit with, with some regularity.
I present to you AMP tech lead: https://news.ycombinator.com/threads?id=cramforce
But as someone who's just an end user, and not working on frontend development who likes AMP, I don't bother commenting when the opinion is extremely skewed to one side.
I love AMP. The website loads faster, feels a lot snappier, and is overall positive experience for me. That's what I care about. I don't care how it got to that point, I want usable and fast loading website - and AMP gives me that.
Can this be speed and mobile friendliness be implemented without AMP? Yes. Is it implemented without AMP? Very rarely.
Of course there's the argument with google trying to get a tighter grip on web and while that is not a good thing the truth is that I, and huge majority of average consumers, just don't care if it means better results for me.
>just don't care if it means better results for me.
That's part of the issue though, isn't it? Privacy advocates on here and elsewhere point out frequently that part of the problem is that people don't care enough. There's a similar dynamic in this case.
>Of course there's the argument with google trying to get a tighter grip on web and while that is not a good thing the truth is that I, and huge majority of average consumers, just don't care if it means better results for me.
What you are describing is the very common mix of "tragedy of the commons" + "pure utilitarianism". The future would be vastly better if everyone made a small sacrifice now, but each individual action counts for so little that you make the selfish but rational choice of letting others do the small sacrifice.
Maybe your page loads faster now, but this is happening by risking the destruction of the very environment that makes such pages worth reading (independent journalism, freedom from corporate control, etc.). In the long run, it means worse results for you, but your individual sacrifice is unlikely to have any effect. You feel selfish, so you rationalize a story where you are just the "common person" doing what makes sense.
The fact that we have a civilization is proof that there are ways out of this deadlock. For a long time, the answer was religion. We need something for the XXI century to play that role, i.e. making people think not only as individuals but also members of an entire species, ecosystem, etc.
Meanwhile, what you are saying amounts to: "fuck you, I got mine".
With AMP, this is cut down to tens of milliseconds.
The question isn't what do people normally do. The question is what's possible without Google's help. 200ms click-to-render is not difficult.
Google can get that down to 20ms or whatever with AMP, but for 99.999% of sites, Google's monopoly position is not the thing holding you back from faster loads.
Google's, Bing's, Baidu's, etc.'s users by and large also love AMP or else they wouldn't spend the money on the infrastructure.
I think AMP provides the tools for a good UX but many sites don't provide it because they want the user to go to their site, because they mistakenly don't think they can get enough ad revenue or CTAs to get the user to sign up for mailing lists or add a product to a shopping cart on the AMP page. These are supported. So they only show an excerpt of the article on the AMP page and you have to go to the site in order to get it.
I’ve been using DuckDuckGo for over a year now and it’s just painful.
And their image search is far inferior.
Same applies to the query "c++ hash map", first page of Google is medium posts & unrelated stack overflow questions, DDG serves https://en.cppreference.com/w/cpp/container/unordered_map as the first result. I assume Google is serving better results for other people, I just don't know why my results are so poor, possibly its due to adblocking & tracking protection. FWIW these searches were performed on brave Android with 1.1.1.1 DNS.
Edit: the hashmap query is to provide a slightly malformed example, since what I really want is unordered_map. If I already know exactly what I want then Google can serve results, but that kinda defeats the point.
AMP isn't limited to Google cache. Websites and CDNs (like Bing and Cloudflare) can roll their own AMP and cache it themselves, while still getting the icon in search results.
Example: https://amp.reddit.com/r/AskReddit/comments/6yj6iw/what_did_...