Not to be a Debby downer, but these posts always make me think of how many people just did this for a fad instead of meaningfully contributing. I almost think, why can't we just keep donating over and over, without the fad, at a lesser quantity if the fad produced such a significant contribution. I can understand that giving money can be just a waste, but if it really made such a significant impact, it seems like just taxing everyone and sending it directly to ALS would've done the same thing.