I see two possibilities here: one is a handful of unimaginably wealthy and powerful hedge funds and intelligence organizations (heretofore unnamed) which are somehow coordinated in their efforts to shift public opinion to... something. The example given is something about black men, white women, and white men. I'm not sure what that means.
The other, IMO far more believable scenario, is that there are many interested parties using social media and advertisement in general to change people's minds about a myriad of topics and issues, which is not remarkable except to the extent that new technology and new techniques are being used, which we may not fully understand or be aware of.
The first requires a belief in a conspiracy among the hyper rich and powerful to create some ill-defined new world, the other does not. Both are technologically possible, but I find one more convincing than the other.
Edited to add that last sentence and to correct some awkward wording.