This is totally incorrect. If you have an app on Apple store and sell subscripttions through your website, or other means, Apple forces you to sell the same subscriptions through their store.
(Edit: I know Spotify used to have an option for it but they dropped that and I never used it anyway)
But you just can't use Apple's own platform against them.
https://www.pcworld.com/article/229880/Apple_Backs_Off_In_Ap...