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I don't find NetFlix compelling because after I watch great movie X the service cannot recommend me another movie that is of the same caliber.

Also, there are a lot of independent movies and TV shows on NetFlix. And they suck. Horrible acting and plot but the cover is sometimes good enough to trick you into wasting time taking a look.

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> after I watch great movie X the service cannot recommend me another movie that is of the same caliber

Statistically, after viewing a great movie the next one will be rated as less satisfying. We build up our expectations to a level that is not in sync with reality. This psychological insight was used at one of the early Netflix challenges by one of the top contestants.

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