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Corporations can signal their values through acting morally and with regard to the health and safety of society. Check out Patagonia. They donated $10 million saved in tax cuts to environmental groups.

Tyler Cowen covers other instances in his new book: Big Business: A Love Letter to an American Anti-Hero.

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So the public exposure of ordinary folks (a.k.a. "social media") has led to an intrusion of PR into HR. Anybody in America tempted to look with scorn on China's new social credit system would do well to notice the similarities. And the differences aren't that surprising either - China's is controlled by the government; ours is controlled by corporations.

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