With that said, how do you address it? Probably by making software more affordable for those who pirate it, wish to buy it but cannot. Offering low cost subscriptions, e.g. instead of exorbitant one time fees. I don't necessarily want to buy a game.. I dont play games that much anymore, but I wouldn't mind subscribing to a service that offered it for a month or two, get my jollies and then leave when I'm not using it.
So rather than try to defeat it - and ideas are notoriously hard to defeat... try to "compete" with it and pray that people's conscience kicks in at some point.
I don't see what more past that one can do.