How broadband pay-per-use will change web apps
gigaom.com
gigaom.com
We've ALWAYS had tiered broadband in Australia, and none of these things have happened. The one exception is Peak/Off-Peak usage. Yes, we schedule downloads after hours...but now with every ISP offering fairly healthy download caps, even that is a non-issue for most of us.
It hasn't made me want to "buy" instead of "rent" video content. Peer to Peer is not sending us all broke. We aren't all caching our data at our front door. We don't expect every website to suddenly start compressing their JS scripts. We don't all project our monthly usage. And I most certainly aren't concerned about streaming.
Most of the article is nonsense. The only REAL implication is that people who don't need to 500Gb of data, don't pay for 500Gb of data. Everyone else can.
Probably the only side-effect of the limited downloads is certain ISPs offering "quota free" downloads. E.g. Bigpond customers can download Bigpond movies without being charged for the data. IINet has streaming TV, also without data being counted. But these are nothing more than "value adds".
Maybe I'm being emotional, but maybe it's just bullshit.
I don't know why this is, by the way. A big problem is that the frequency bands are a finite resource which rarely makes it back onto the market once sold. The other issue is that a network with limited geographical coverage isn't as competitive; these two facts caused the "land grabs" when the GSM and 3G frequencies were being sold in various European countries. New players haven't joined the fray outside those periods; LTE doesn't seem to have introduced any new players, probably because the markets are now oversaturated and well served. The infrastructure investment would be immense. There are new resellers who rent access to the big networks, though.
Still, most countries seem to have 3-5 national operators, and competition among them is alive and well in many cases. No idea why it's stagnated in the US. You'd think one of the operators would slash prices to try and eat away market share from the others.
Though that still doesn't account for places like New York costing just as much.
But yes. We're getting screwed. Because we keep paying for it. How could enough people boycott it to actually force a change?
We here in Australia have been subject to tiered broadband pricing since day 1 - I feel pretty comfortable in saying that whatever pricing US carriers come up with, it will be much lower than here in AU, simply because you don't need to haul most of your data thousands of KMs via undersea cables. My ISP has a range of ADSL2+ plans from AU$50/month for 150GB data through to AU$120/month for 1TB data. (There's also an entry level 30Gb for $30 plan for your grandparents)
I managed to find a real unlimited connection (here in England) so I might be a little out of touch with broadband allowances, but I think 30GB is on or above the high end of what you can get here in most places without spending a mint. Of course, they all label it as 'unlimited', which apparently is legal despite being very blantantly fraudulent advertising.
Hell, T-Mobile recently sent me some blurb trying to persuade me to replace my ADSL with their 'unlimited'* mobile broadband.
* Fair use policy applies. Bandwidth is limited to 3GB/month.
iiNet's base plan is 20Gb/month for $30: http://www.iinet.net.au/broadband/plans.html
Telstra has a 2GB/month plan for $10, but that is really just there so they can price gouge people who don't know better: http://go.bigpond.com/broadband/?ref=Net-Head-Int-Plans-Broa...
I don't know what lets T-Mobile sell 3Gb as "unlimted", but they wouldn't be allowed to call it that here.
http://adsl24.co.uk/broadband/
Look at their non-LLU packages, 30GB/month is ~£20/month. I think I'm paying for 60GB.
It's only the really huge mass-market ISPs that are offering £5-10/month packages with 1-3GB of data transfer. Once you get away from BT Broadband, Sky, and the like, you can get some decent deals.
Most people don't appreciate that 30 minutes editing Google Docs consumes 100x less data than a 30-minute Skype audio call. And the Skype call consumes 100x less than streaming a Netflix movie.
With flat-rate pricing there's no urge to conserve. But when there's a cap or penalty pricing people will almost certainly use less of everything.
If a provider wants to sell me a 384kbps line, they should offer 120 gb per month. If they want to advertise a 20 mbps line, they should sell me 6.3 tb per month. If they can't provide the capacity, sell me a slower line and I'll be happy when I get bursts of speed. Regional monopolies should be compelled to have transparency in pricing.
Also, why should the quota be tied to the speed? When I want to download a movie, I want to download it as quickly as possible, but that doesn't mean I want to max out my bandwidth continually.
More transparency in regard to caps and utilization would be good, but I don't think metered billing would be the end of the world (provided that it generally approximated what people are paying today).
There is not enough core bandwidth to maximize every edge connection out there -there never will be. That's the nature of packet switching and shared connections.
Should ISPs have to be more honest, and more flexible about what types of services they offer? Consumer expectations are changing, and ISP offerrings should reflect that.
I think so - net neutrality is important (for the internet as a global community in and of itself - not just for the "consumer"). The internet grew to what it is based on cooperation - lets' not stop now.
"Active content applications that are smaller than 1MB and use less than 100KB/user/month of wireless data may be offered at no charge"
How apps are priced takes into account their data usage over their lifespan.