Mean is psychologically manipulating people, pimping out a dying loved one to raise money for a startup. I employed a rhetorical device called “hyperbole” to show you how your post comes off. I thought this was a cool story until I read this line. As someone who has lost loved ones, I cannot imagine exploiting their condition, reducing their life to an advertisement, for money or internet points. And I resent those that would. I have a grandmother with dementia and was considering showing your service to my wife until I read that line. Something to keep in mind.