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> If you paid a contractor to spend a week setting up a statically compiled site with a CMS, you may get competitive SEO

Sorry, but that's just not how it works. The technical part is easy and certainly once piece of the puzzle, but without a certain website age and tons of good backlinks you will never be able to compete with medium.

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Domain authority has some importance, but my understanding is that backlinks work per page, not per domain. Your newly published Medium article has the same back link profile as a newly published page on an owned blog.

Doesn't Medium suggest articles, thus passing links to new pages? You wouldn't get this benefit on your own blog.

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