Debunking the myth of gender bias in car sales (CarWoo, YCS09)

carwoo.com

8 pointsmyoung83 comments

the study found that 35% of dealers charged women more than men -- including 20% where the difference was > $500.

so it turns out that it's not a myth. not sure why they chose that headline.

Good point.

Actually, they don't specify who gets quoted a higher price initially, they just say it was different.

Based on the dealer's quote, it seems he starts higher if he expects more negotiation from the other party... are men or women more likely to try to negotiate more?

Also, they only talk about the initial offer, not the final price the car sold for.

Overall, a pretty weak article. They need to provide much more information. Just knowing that some group got a different initial price than some other group is kind of meaningless.

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