It's far too embedded throughout the entire industry and as a data analyst, learning EdgeQL vs SQL and then being locked into a new startup database that could disappear in a year doesn't seem like a high probability strategy.
I wish the people all the luck but unfortunately SQL is "good enough", pretty standardized (I can use just about any relational database and get useful data by knowing the basics). The inconsistencies may be mathematically "ugly" but it's not hard to wrap your head around and overcome.