Yeah, I recently watch a German-produced special about Silicon Valley that concluded Google engineers learn how to network by attending Burning Man. [0]
It's obvious to identify the product of Silicon Valley companies because they generally are marketed globally. But it's really hard to convey what it's like to live and work here. Generally, it's nothing like you might imagine. The architecture is mundane, the weather is great, the traffic stifling. That can describe many places, so then you have to talk about housing costing more than anywhere in the world (at this scale), and $12,000 bottles of Cognac at Costco.
In the end, it's the people who live here. Generally well paid, disproportionately wealthy (but not nearly everyone), probably from another country, not here to show off what they have, but rather, what they can achieve.