You might be right about that if Facebook wasn't an exceptionally terrible company with rotten leaders.
I don't think there's anything wrong with the team behind it. The reason I might choose not to use a technology owned by Facebook is that my use would be promoting it; the more popular React becomes, the more encouraged people are to contribute code to it, which helps Facebook in a minuscule way. Nonetheless, the popularity of React does contribute to Facebook's success in some way.
Comcast is a different story, as I'm not aware of people helping them for free by using and developing their own tools. I get what you are saying by generally objecting to Comcast and facing the dilemma of paying them when you have no other options. I guess it depends on how much you dislike Comcast and if you are willing to replace them with free public WiFi and Netflix. At least with Facebook, there are plenty of alternatives(as well as ripoffs of React).