FTFY. And the business proposition isn't "limited", it's stupid. An attempt to throw technology somewhere it cannot compete.
The opportunity cost for that $16k is paying somebody minimum wage to fold clothes for you for over 2000 hours. That would last a family of four about 38 years (just folding). Cleaners, housekeepers, nannies, etc all offer this sort of service, and more. Cleaning, ironing, folding, putting away and because of the lack of skills, and the availability of people to do it, they usually can't charge that much for it.
This robot took up a ton of space, barely worked by all accounts, did untold damage to clothes that got caught, and didn't do any other part of the cycle. I don't know how you can call that a proposition. It's neat but it's not saleable.