At my wife's elementary school, they taught climate change and what the kids could do to help (recycle, conserver water and energy, etc.). But you know what actually got the kids to start doing all those things and making their parents recycle and turn off lights?

The movie "Happy Feet". It scared the kids into thinking the planet will melt.

What we really need is more cartons about climate change. That's what will get kids concerned and their parents.