This statement, "If it's free, I'm the product" is becoming less and less relevant because, "Even if it's not free, I'm usually the product anyway"
Think Comcast, Verizon, various Android phones, various modern TVs, etc.
Think Comcast, Verizon, various Android phones, various modern TVs, etc.
I think his point is something like "Who knows, but you can be sure TurboTax is doing it too"