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Comment by bauerd | Hacker News Reader

"The magical disappearing UI framework" was a much better tagline than "Cybernetically enhanced web apps" …

Completely agreed -- taglines and marketing speak are so important especially in the dev community where they're often overlooked.

Yeah as someone who hasn’t heard of this before the first tagline would be far preferable.

It gives an inkling of the functionality and most importantly avoids “cybernetically” which makes the framework sound kooky.

Magical disappearing makes it sound like a cheap parlor trick.

To me it’s worse. It sounds like a framework whose creator has run off and deleted the github repo.

Or an Initial Coin Offering.

Also includes the word "magical", which is risky.

We certainly debated this one over in the Discord channel...

What about "Faster web apps with less code?"

or "Faster, smaller, web apps?"

They seem to be the main benefits for using Svelte.

"Less code" implies less authored code, which may be a benefit of Svelte (is it? I haven't been able to use it much but it's on my radar) but doesn't necessarily map to its technical goals (less built code, less runtime processing).

(Quick example: the countless hello world projects that result in >100KB bundles)

Authoring less code is definitely an explicit goal: https://svelte.dev/blog/write-less-code

Obligatory fanboy comment: it seems that every project you create moves web dev in a better direction, and you don't seem like a bad chap either!

Thank you, that means a lot!

You're not just moving web dev in a better direction, but also fact and data based journalism and visualization! I first learned of Svelt and Rollup (and became your fan) when I asked how you made that great NYT article, The Follower Factory! I'm glad you've kept working on Svelt, and I can't wait to see what you do next.

https://www.nytimes.com/interactive/2018/01/27/technology/so...

https://news.ycombinator.com/item?id=16247571

Ryan Tomayko would agree that's a noble goal!

http://lesscode.org/

Deliciously edible fully organic packaging?

Ouroboros: the tail recursive self devouring snake!

Just to bikeshed some more, why not recall the definition of svelte? Something along the lines of "the attractively thin (web app|UI) framework".

I didn't even think it was an English word before I watched Rich's (great) talk.

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