As far as salary goes, I absolutely cannot afford to compete and hire at market rate prices so I rely on:
-People who are motivated by other factors than money (everyone at our company took a pay cut to join). We have schedule flexibility, we are like-able, our tech is interesting, our mission and vision are inspiring I hope, we are good at selling ourselves.
-People who like the gamble of stock options
-People who are unaware of their market value
This is how every startup in seed round works pretty much.
That said, I don’t go around complaining that there is a talent shortage. I’m well aware of the situation we are in.