Aware of that, I try to find out who owns the big media titles and what their agendas are
https://www.theguardian.com/media/2012/feb/23/pcc-guardian-m...
Additionally there has been a culture of rivalry and personal dislike between the Graun (and now Buzzfeed news) staff towards Wikileaks from staff who previously worked with them, namely Janine Gibson and James Ball - it's worth following them and reading their tweets. It would be very naive to think this doesn't affect their (now very negative) Wikileaks & Assange coverage.