From what I've read it seems to be geared towards people with an online business who wants access to the EU financial markets.
I'd love to see them consider granting visas for digital nomads. Most people don't know that it's technically illegal to work on a tourist visa (even remotely).
It would be really cool to have a legal way to draw a paycheck from one's home country while exploring the EU.
Estonia would benefit from such an arrangement since your tax residency would be Estonian (and thus you'd pay taxes on the salary you draw to the Estonian government) - all without taking away any jobs from EU citizens, and even creating a few. (Ex: paying for hotels/apts, restaurants, evenings out etc)