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ISP at least will not sell your data to questionable buyershttps://techcrunch.com/2019/01/09/us-cell-carriers-still-sel...
ISP regulation in the US has completely failed to prevent abuses. I'm not here to argue that you should blindly grab a 4-5$ a month VPN, but absent a technological solution like Tor, this is better than nothing.
But if you really think your ISP is more trustworthy than PIA, set up your own VPN on a Linode server and use that instead. At least then you won't have to trust your university/hotel/business Internet to be configured correctly, and at least then you won't be handing your zip code to every single site you visit.
Even a self-controlled VPN is a strict privacy/security upgrade over connecting your laptop unprotected to a hotel's wifi.
> if you are trying to prevent someone to build a profile on you entirely
If you are trying to prevent someone from building a profile on you entirely, then you are going to need to do a lot more than use a VPN. But that's in addition, not instead. You have to start somewhere.