I went with one who is also on the board of a local networking group for digital/creative industries. I figured I can't really go wrong with somebody like that and so far I seem justified, she's invited me to local events I didn't know about and all her advice seems really sound.

On the other hand my coworker picked the guy two doors down because he's local. So he technically does have an accountant, but they've never met except to agree they'll do paperwork together once a year. Now ordinarily I'm all for picking the local provider, but I know which of these two I'd recommend.