Glad they were able to actually write a short case-study on such a high worth (I'm assuming) case. That's real transparency.
VSA Partners on the Logo:
Part One: http://www.youtube.com/watch?v=etEP1Bhgui0
Part Two: http://www.youtube.com/watch?v=ukIMW833EPE
There's a ton of info out there on Obama's campaign, it's really one of the best branding and marketing success stories.
You can also read "Barack Obama Social Media Toolkit by Edelman" : http://www.scribd.com/full/10807015?access_key=key-nc75wovez...