https://www.eff.org/deeplinks/2017/06/attack-net-neutrality-...
"What does this have to do with net neutrality? Simple: all of these services depend the existence of open communications protocols that let us innovate without having to ask permission from any company or government."
But anyone who uses FB or Twitter does have to "ask permission" from those companies: the companies own the sites, not the users. And the idea that FB, Twitter, et al are based on "open communications protocols" is obviously wrong.
If the argument is that FB, Twitter, et al should have to use open communications protocols, let anyone use them without asking permission, etc., then that is an argument for ending FB, Twitter, et al as private companies and making them public utilities run by the government. I'm not sure that's a good solution. It seems to me that a much better idea would be to encourage competition in free speech platforms on the Internet, so that people do not have to depend on FB, Twitter, et al to coordinate and get their viewpoints heard.
As long as the roads are free, it should be fairly easy to buy a plot of land and build your own destination. However, if the road company won't allow you access, it stops being feasible.
Now in this analogy, large edge providers are campuses with internal roads that they control and many entrances and exits. They too can become a problem when they grow large enough.
So therefore, I would think keeping the road system neutral insofar as the connections it allows would be the first priority. Making sure edge providers don't subvert the system either by growing too large or by organizing to control the main system of roads would be of similar but lesser importance.
Moreover, if the main roads aren't neutral, there's no reason to make campus roads neutral.
By WWI, the cost in today's dollars for a newspaper grew to several million. People can't live off small papers today. They live off Patreon and YouTube. They depend on distribution platforms in a way we didn't before.
If Amazon bans your books, it's effective censorship for people who only read eBooks. Sure you can distribute the epub/mobi DRM free, but few people are going to bother with that (or know what to do with the file).
I've written about this before:
https://fightthefuture.org/article/the-new-era-of-corporate-...
If Amazon bans your books, you can still buy the book elsewhere, or get it from the author's site. Just because a piece of information isn't in the medium that you prefer to consume doesn't make it "censorship." It's not on Amazon that "few people are going to bother with that" when they ban you for violating their ToS.
A truly libertarian Internet would still have the first issue, because of freedom of contract. But it wouldn't have the second, because having an IP address reachable from anywhere on the Internet and hosting any content you chose would be a basic right. (One could argue that having a DNS routable name for your IP address should be part of that right too, but the absolute requirement is the IP address: anyone can reach you with that even if there is no domain name corresponding to it.)
All of this seems to be something along the lines of "it's inconvenient, so it's bad, and [they] shouldn't be allowed to make it inconvenient on _their_ platform".