Charm co-founder here... thanks for the typo find, fixed!
People have been lobbying and protesting for years, I don't believe it's going to fix things on its own. Policy makers need legitimate technology options to put support behind, and that's what we intend to develop.
Thankfully you are simply incorrect that "no-one who will buy this commodity at small scale for a much higher price". We are in active sales conversations with a number of buyers who are very much willing to pay a premium for the commodity given its reduced carbon intensity.