You are asking those who work hard to avail a certain standard of life to be altruistic? How is this logical?
Why do you think someone would work 10-12-14 hours a day? Spend 2 hours commuting..take no vacations..take enormous risks with low pay for a start up to maybe hit the big leagues? They are risk takers. Risk takers and A types are not altruistic.
And yet..these are the people who made Bay Area desirable.
And immigrants. These are people who were so unhappy with their native countries(not coincidentally, in the Bay Area..this is majority from high population countries) that they were willing to double down and work hard and deal with immigration and leave family, language and culture behind to start a new life in a strange country.
You are asking these immigrants to say YES IN MY BACKYARD? Do you see the irony and/or the humour in that expectation?
If one wants someone to unclench their fists and give up something, then there has to be an incentive for them to do it. You are looking for altruism amongst the crushed middle class. What do they get back in return?
Convert NIMBYs with community benefits or better roads or recreational spots in the city or better schools or just about anything that would make their quality of life better. What kind of negotiation is it to ask someone to sacrifice their deeply held beliefs and fond desires for the promise of WORSENING quality of life? How will this tactic even work?