I looked into Snowplow but was intimidated by their Trackers/Collectors/Enrich/Storage/Data Modeling/Analytics flow.
How hard is it to setup? Does it come with a UI to easily view, sort and filter these events into graphs like Mixpanel or Amplitude?
How hard is it to setup? Does it come with a UI to easily view, sort and filter these events into graphs like Mixpanel or Amplitude?
https://github.com/snowplow/snowplow/wiki/canonical-event-mo...
A pretty common move is to drop this data into redshift/snowflake and query it with Mode/Looker/Tableau/whatever. Athena is a viable option as well, until you get into higher data volumes and don't want to pay for each scan.
Context: I'm a tech lead (data engineering) @ a public company, have set this system up 15+ times @ numerous other companies, and could not live without it at this point. Current co's snowplow systems process 250M+ events per day peaking @ 300k+ reqs/min, on very cost-efficient infra.
Try Indicative https://www.indicative.com. (I’m the CEO) Our platform is a customer analytics platform, similar to the ones mentioned, but has a one-click integration for Snowplow based data warehouses. It is designed for product and marketing teams, to easily perform customer behavioral analysis without the direct need for data teams or coding skills.