VR is in its infancy for over 30 years now. It is just not really good.
I suspect you having been shown the right content. I could reel of a long list of amazing work being done in VR. Google Earth in VR is one of the most astonishing things I've tried in the last decade. Narrative works like Dispatch and Manifest 99 show the potential of VR as a storytelling medium. Tilt Brush, Gravity Sketch are already genuinely useful creative tools...
Oh - and Beat Saber. :-)
Beat Saber is the only VR game I keep coming back to - the controls are spot on. So simple and intuitive. You really need to work to get used to all the buttons and sticks to control most other VR games.
This is a controversial opinion but I prefer the Vive wands to the Oculus touch for this very reason. It pushed developers towards simpler control schemes on the whole.
Trying to remember which button does what is not immersive.
Picking the controller up with the wrong hand every single time is not immersive.
Being reminded you're using a game controller is not immersive.
The best controls in VR are your hands but failing that - the Vive wands are often used as a lump with a single trigger - which I find ideal.
This is one of the reasons why public demos are always smoother with the Vive. You just pass people the controller and show them where the trigger is (and maybe the big trackpad button if necessary)
It really is hard to overstate how game changing google earth VR has been for me. I use it extensively to plan outdoor excursions now. I can memorize the route ahead of time, get a quick sense of how exposed I'll be, plan bailout routes, etc.
If the barrier to entry is beyond turn this thing on and use it. It will not get people crazy about it. Also you need some sort of fun goofy games that will be addictive / fun enough to market themselves. They dont need to be full blown Skyrim or Minecrafts just something free and simple enough media hype about it will make people want to buy it.
Hell if Fortnite was somehow better in VR I could see people buying any headset they deem worthy.
SteamVR tracking might have some advantages if you want lots of tracked objects (that may be outside the headset's field of view) but it seems like good-enough inside out tracking will be widely available this year.