And it's not that the founders chose a Swiss structure because they were themselves Swiss. Even the product were hypothetically bug-free and fully FOSS ... the marketing (with its mountains in the background and "Secure Email Based in Switzerland" tagline) plays to the sentiment that a Swiss jurisdiction makes Protonmail a safer bet than other location is itself "snakeoil" ... if I think about this for too long I might even wonder about their much more relevant claims regarding security & actual code implementation.