It’s completely anecdotal but contacting me the way nginx and parters will after I’ve received the free ebook will only do them harm. My department has never taken anyone up on the offerings, and if they don’t include a working unsubscribe link, then you end up blocked companywide.
The free ebook is a lot of good will though, and I’ll remember where it came from. So if it’s good it was a much better investment than whatever usage they’ll get from my email.
If you think your contact data (personal email and phone number) has no value, please share them here. You will probably get great value from it!
I agree that it's not exactly free because it has a value, just like your comment right now has one. However it doesn't represent a monetary loss from you (just like your comment right now), which I believe is what he meant by free.
If you believe your personnal email and phone number has a value higher than this ebook, than yeah, don't exchange them, that would be absurd.
But of course now we are definitely nitpicking on a philosophical level.
My point basically if someone says something is free, but requests your personal data in return, then that is not free.
Any effort to control the distribution of digital media on the internet is doomed to fail. It is not our job to prop up failed business models.
or should we just give you money because we feel sorry for you not realizing this ?
No, I am not getting it as “free”. That’s misleading at best and I personally think it’s disingenuous. We need to call out the cost of personally identifiable information.
Instead of getting frustrated, say you’re giving the information (book in this case) for the cost of being able to hold your personally identifiable email address for X period of time for Y purpose.
It’s not “free”, let your audience know and advertise it so.
EOR
As I said in the other comment, everyone can value their contact information themselves, but I guess that most people value them >0. And >0 is not free, otherwise the company would not have any reason to get them.