Why is this better than just taking out like a 20-30% APR business loan?
Why is this better than just taking out like a 20-30% APR business loan?
That is, if the business fails, or does okay but doesn't become large enough to service the debt, the founder still needs to pay the loan back. For all intents and purposes, a business loan with a personal guarantee is a personal loan.
That's not true of these terms. If the business fails, the founder doesn't personally need to repay the investment. If the business grows but very slowly, the founder still decides how much to re-invest in the business.
(Also, at the interest rates you mention, such a loan would be no different than taking out $100k in personal credit card debt to fund your business. Yes, someone could do that, but it has some very significant downsides.)
This seems like a middle-ground that is better suited to starting up companies that most likely won't be unicorns. They only get paid once you get to a "comfortable" spot, financially.
Another consideration may be that in the event of business failure, you'd still owe money on the loan but the Shared Earnings agreement would essentially go away since the business is no longer viable. Not sure about this, but this is what I'd imagine would be the case.
It's a small business loan with terrible terms.
Earnest only takes their return once you're in the position to pay yourself a salary. If you reinvest everything in the business, they don't get anything.
If you look at the repayment schedule in the model, you'll find that Earnest ends up being CHEAPER than 20-30% without the personal guarantees required by a bank:
https://docs.google.com/spreadsheets/d/1h_L7oa3rbV8P-ZnMM-l1...
A stream of cash flows that goes:
0: -150,000 1: 0 2: 0 3: 1,800 4: 14,400 5: 50,400 6: 97,200 7: 205,200 8: 81,000
The IRR/effective "interest rate" of this stream of cash flows is 18.3% - lower than the 20%-30% you're claiming.
Sure, I mean different forms of capital are better in different circumstances. So in which circumstances is the form of capital you're offering better than a 20-30% APR business loan?
Asking as a profitable bootstrapped SaaS founder.
1. When the business is too early stage to get a bank loan
2. When the business is highly risky and the founder doesn’t want the debt burden (not sure if Earnest would fund this either)
My guess is that Earnest is investing more money, at a much earlier stage, than when a business loan without a personal guarantee would be available.