I don't understand why Google doesn't woo silicon valley startups more aggressively. Gcloud is actually a pretty solid service, far more usable at varying levels of technical expertise. A lot of nice integrated tools for high end users (EC2/kub8/cloud console/etc) that gives AWS a good run for their money, and (gcloud web browser, web console, gcutils) for devs not that familiar with cloud tools that are significantly easier to use than AWS.

It's a boon for startups that are being quick and scrappy and haven't brought on a cloud specialist but need to use the cloud to run things regularly.

But where are the 1 year's worth of free credits ads? Or the regular meetups to hand out cloud credits and give a tech talk and promote some startup? I'm not even talking about basic customer service and support, something Google is notoriously skimpy on (although probably mandatory to build developer relations). This stuff is key. If they captured a unicorn or so, and churned out the occasional semi-corn technical founder who advocates for a gcloud stack out of SV when they move to their next gig, they will have grow their market so much better.

It's mindboggling to me that with their resources and being based in MTV, and being the single largest corporate alma mater of SV technical founders, more startups here aren't being marketed to use gcloud.