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Tell that to all 50,000 people in my company, and the product owner I'm working for, who are forced to use it by Infrastructure, and 0.0% of our customers.

We still have around 10% IE11 usage on our site …

typically I still see 5% IE11 users for the regular consumer sites I touch. however much I want to not support IE there is no way to motivate it from a business perspective.

Depending on how much it costs in extra developer hours supporting an older browser it might actually make quite a bit of sense for many companies, especially smaller ones without a well established product.

How much does that 5% bring in profit. If that is more than the amount it costs to keep the support. Then keep it.. other wise remove.

Purely from a business perspective you are correct.

Can not put a price on accessibility though (screenreader, forced IE use, etc.).

Especially for content websites I don't think there is a non-economic reason to justify non-accessible content.