Right, there is a nuance, but it's often lost today because newspapers want to appear "independent." They are so terrified of appearing partisan, it dilutes their coverage to nothingness, just covering both sides. It too often is:
"Side A said X"
"Side B said Y"
Well, that's of no help to me. I could simply go to those PR pages myself and see what they said.
So this is not about ignoring them, but about not giving equal credit to both view points or being mouthpieces to propaganda.