> "...its eventual success will depend two things: first, ... the price ..., and second, ... timeliness ...."
it's nearly impossible to compete on those two things, but you're assuming that that's the problem they're trying to solve.
this program is not for you. it's for people who can't afford to buy & own a car. if you can afford a drive or ridehail everywhere, of course you'd do that, because it's faster and more convenient. this is for less advantaged people who live in the suburbs and have service jobs in the various commercial sectors of the region. and it's for people with disabilities or other impediments.
i solve my last mile problem with a variety of options: walk, bike, scooter, and ridehail, but ridehailing is my last option because it's often a poor tradoff between price and time--either it's way more costly or it takes as long as another option, between waiting and picking up/dropping off other people.
in LA (the city, not all of socal), scooters and dockless bikes make a lot of sense to me. but the scooter startups want to be in the rich areas and metro flubbed it's bike program by using docking pedal bikes (with peddle-assist rolling out now, but still docked). we just need more dedicated bike/scooter lanes, especially grade-separated ones.