EDIT: Yes, it's hard to believe a seat costs the same as a Lamborghini, that's exactly why they put the picture on it. This is mainly for the first class seats, though rows apparently cost about the same too.
EDIT: Yes, it's hard to believe a seat costs the same as a Lamborghini, that's exactly why they put the picture on it. This is mainly for the first class seats, though rows apparently cost about the same too.
https://gizmodo.com/heres-why-a-single-first-class-seat-can-...
Also it looks like a row of non-first class seats can also cost about the same: https://www.mirror.co.uk/lifestyle/travel/inside-the-dreamli...
For some perspective a Boeing 747 costs $357,000,000 they have a seating capacity of 416.
416 x $200,000 is only $83,200,000 so...honestly...I could see it.
You can even buy your own if you want to be uncomfortable in your own home:
http://usedairlineseats.com/product/set-of-coach-class-tripl...
Actually they do. The drive to make thinner and lighter seats means lots of exotic materials can go into them. If the seats include in-flight entertainment devices, that'll increase the cost too. Plus the seats still have to be certified to the same stringent safety standards as the first-class seats.
Of course the claim was that a row of economy seats costs about what one first-class seat does. I think that's believable.