While the title of this article may be a bit misleading as numerous people here have reliably pointed out, I think comments so far are missing the broader point. Cal Newport's focus for awhile now has been on "minimalist" use of our phones, and how social media, etc. are interrupting/damaging our lives in numerous ways.

Despite the "cheap" headline and arguments you could make of his narrow interpretation of Jobs' introduction of the iPhone, Newport's broader points IMHO should still be recognized and are important to be heard.