This bit is hilarious:

The best way for our users to always have the most up to date and secure version of Java will be to get it directly from Oracle.

Contrast that with a recent quote from Bill Evans:

We're happy to continue to support Flash on the Mac, and the best way for users to always have the most up to date and secure version is to download it directly from Adobe.

It's like they're just toying with the tech press.