Stoned and Single: Buying Reddit Ads to Promote My Dating Profile
mythos.one
mythos.one
You mentioned that reddit advertising is very non-linear. Could you elaborate? It seems like the targeting options at this point are extremely crude.
[0] https://medium.com/@worstonlinedater/tinder-experiments-ii-g...
And yea, the Reddit advertising platform today is about like the Facebook advertising platform of 2014. It's janky. For example, I'm only targeting people in Los Angeles and have unchecked the "allow Reddit to expand my audience" but people are dropping in the comments saying they're seeing it in Orange County, San Diego, San Francisco, Arizona, and even on the east coast.
Re: non-linear — that's more in regards to teaching Reddit. You can lock the comments of an ad and call it a day, but IMO the true value of the platform is the opportunity advertisers have to engage the community directly.
https://www.reddit.com/comments/agu1gf/recently_single_curre...