When I search on a specific title, I get anything that roughly matches any keywords in combination, then also any title that remotely associates (even conceptually):in any possible way with any individual keyword.
But what it won't tell me is "we don't have the title you want".
Specific example from earlier: look for the 2007 film "Sunshine". Then, go plug "sunshine film" into duckduckgo and see what comes up as the very first item.
"find films related to X"
But my point is that most of the results are in no way related to X.That may sound like a bad search for engineers but for the user it’s probably what they want and what Netflix measured.
(I'm saying that to agree with you, not to correct you)
This example is particularly good because they didn't even say "I get it, but I don't like it" or "I think it'd be better if..." Rather, they went straight to "wait, netflix devs are supposed to have skillz?" and "this must be incompetence", an assumption that represents one of the more toxic parts of our community.
That's by design, not accident. The Netflix catalog is much, much smaller than most people think, especially for films. They have just under 6,000 titles available in the US, but a large proportion of that is cheap filler that most viewers will have no interest in. Searching the catalog using a third-party tool reveals just how thin it really is.
Netflix have focussed on recommendations over search because it makes their service look better. If you search for something, the odds are that Netflix don't have it. Recommendation allows them to promote their original content, which is Netflix's main moat - if you're hooked on Stranger Things or Orange Is The New Black, you're far less likely to cancel your subscription.
In some ways, what an entrepreneur does is very coarse-grained A/B testing anyways. If you launch 50 different startup ideas and they all get zero traffic, and then you launch the 51st and it has 100 users sign up over a weekend, then there's a good indication that you should go with the 51st idea.